A Celebrity spotter iPhone application and associated website to allows users to access location based images on celebrities and to upload their own images. Similar to the Google Map, locations of targets are shown with pin icons.
User’s tap in their name and then using the map it will tell them where the celebrity had visited. Providing images, information and popularizing the app with user’s favourited items, the app also encourages competition amongst users to submit the best photos of their spotted celeb. After the applications release it was prominently featured on the program Something for the Weekend and in the Evening Standard.